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Two Weeks Online Workshop on "Customer Acquisition & Engagement in Digital Marketing through Gamification & AI" Day 4

Two Weeks Online Workshop from 18th to 26th August 2022 on "Customer Acquisition & Engagement in Digital Marketing through Gamification & AI"

Day 4 Highlights-
Mr. Debajyoti Banerjee discussed about Marketing analytics & intelligence,
The ABC model of web analytics. He also emphasized on Decision making process
,Goal, funnels and Tools.